MCAP doubles down on broker support with Partnership Insights cards
At MCAP, supporting broker partners and providing them the knowledge, tools, and data required to succeed has always been a central focus. The Partnership Insights Card, launched last year, has proven a key resource to help brokers take their business to the next level.
The cards are quarterly, customized digital reports that provide brokers with information on their performance including volume and units funded, funding ratio, file complete percentage, and submit to fund ratio.
MCAP co-agents are equipped with individual stats on the most important areas needed to build strong and durable partnerships, as well as help them submit and close more deals, according to MCAP.
The initiative emerged from discussions between top-performing brokers, with those conversations shedding light on best-practice approaches used by brokers to close deals.
“The Partnership Insights Card allows brokers to take a look at the opportunities within their process – and we can offer better training, but also resources and tips that come from other brokers,” the company’s associate director, sales – Western Canada, Lee-Ann McEllister, told Canadian Mortgage Professional.
