Builders’ Merchants News – Underfloor heating challenges

Builders’ Merchants News – Underfloor heating challenges




Steven Dunne, Managing Director at Snug Underfloor Heating, believes picking the right system is the biggest challenge when it comes to installing underfloor heating.

Taking to the floor of the Installer Show 2022, Snug Underfloor Heating quizzed almost 150 participants to reveal the biggest challenge facing installers when it comes to underfloor heating, offering merchants valuable insight into the needs of their customers.

Voted number one was ‘understanding which system is right for the project’, with installers expressing that many suppliers provide “too many options”, leaving them feeling overwhelmed when choosing the right UFH. This was particularly felt by those new to the industry.

Following that was ‘transferring the underfloor heating design to laying it out on the floor’, which was the challenge most felt by 28% of respondents.

The other challenges facing installers included:

  • Slow turnaround of quotes from suppliers
  • Changes to the project, which weren’t detailed in the architect’s plans

Working closely with plumbers, electricians and builders and hearing their everyday challenges is such an important step in creating smart, straightforward and hassle-free products. All our products are guided by feedback, and that’s why we’re fast becoming the installer’s choice.

What’s more, Snug offers just six straightforward water underfloor heating systems to cover every scenario, meaning industry newcomers won’t become overwhelmed by the vast range of choices when visiting their merchants.

We’re proud to sell directly to merchants, and we make it a priority to work closely with them to ensure they can offer the best products and services to their installer customers. With a 24-hour turnaround on quotes and smart, straightforward UFH solutions they can be confident in recommending, merchants can rely on Snug as a trusted supplier.

Rated highly by installers across the UK, Snug Underfloor Heating also offers an Approved Installer Programme, which can be carried out at merchant branches. The free training sessions offer practical hands-on training, hints and tips, as well as key considerations to take into account when choosing a system.

Not only can this help merchants drive additional UFH sales, but it can also help strengthen the relationship between merchant and installer, by offering installers an easy way to enhance their UFH knowledge.

Our dedicated team of technical underfloor heating experts are on hand to make sure installers get the most from their Snug system — which includes finding the right one for their project, creating a customised design, and supporting them through installation and beyond. Whatever your customer’s challenge, Snug has the solution.

More support can be found on Snug’s new website which has a full good-to-know section and links to helpful how-to videos. The next free Snug training event is on 20 September 2022 at 1pm, but there will be events happening across the UK over the next 12 months. Register your interest here.



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